The trend blog of Florian Kräutli, Swiss industrial and interaction designer located in Eindhoven, Netherlands

Personalized online advertisement

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These USB stick kinda devices from QiGO are meant to carry a unique key that allows the user to access specific content on the internet. For example a buyer of a new CD could access bonus material such as photos and videos on the web. Besides it helps the record company keeping track on their customers. The device is a lot cheaper than a normal USB stick.

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